Among other great things in the Ikea Museum in Älmhult, Sweden, you can see its logo development over the years. I was particularly intrigued by the stress on the E in the early days of the Ikea identity. It certainly didn’t look Scandinavian to me.
The story has it that the Ikea founder Ingvar Kamprad was so impressed with French culture after a visit to France that he added the stress (accent aigu) to the logo. He apparently believed that this would add a bit of French sophistication to his brand. Luckily, his down-to-earth nature prevailed in the end, and Ikea removed this unnecessary ‘nouveau riche’ detail in 1962.